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Daryl Murrow International Blog

The Importance of Features and Benefits

When it comes to marketing a product or service, there is quite a difference between Features and Benefits. "Features tell and Benefits sell"…
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How To Simplify Planning Using the Merlin Principle

Sometimes we find ourselves with a specific goal we would like to achieve, but feel confused and overwhelmed on knowing the process for…
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How To Eliminate Negative Self-Talk

As I was growing up, I understood the importance of watching my language. If I said something inappropriate, I could end up with…
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4 Steps For Eliminating Frustrations

Nobody likes to be frustrated, and situations that cause frustrations can pop up in a variety of ways, especially in your business.  Maybe…
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Working ON your Business Instead of IN your Business

There is a big difference between working ON your business and working IN your business.  Although this phrase may be overused, the importance…
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3 Steps for Developing a Winning Organizational Strategy

Like most small business owners, I wore many different hats when I first started my business. I was responsible for generating sales, keeping…
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The Maui Wedding

On April 30, 2016, Raquel Chin-Quee Murrow and I were married in a small ceremony on the island of Maui. Surrounded by family…
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Putting On Your Oxygen Mask First

“The perfect man of old looked after himself first before looking to help others.” - Chuang-Tzu If the inside of an airplane experiences…
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3 Steps For Improving Business Performance

"What gets measured gets improved" - Peter Drucker Imagine driving your car across the country without a dashboard in front of you.  How…
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Zero Based Thinking: How to Improve Your Decision-Making Process

As a business owner, making decisions can at times be difficult and challenging to do. Making a poor decision often comes at a…
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Challenging Our Assumptions

Begin challenging your own assumptions. Your assumptions are your windows on the world. Scrub them off every once in a while, or the…
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Greatness Is Based On Routine

“I realized that professionals do things on a schedule, and amateurs do things when it’s easy for them or when they feel inspired…
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